IONOS is a leading web hosting company and website builder provider, ideal for small businesses and large enterprises. Founded in Germany, the company offers a comprehensive suite of services, including web hosting, website builder, domain registration, cloud solutions, and email services, making it a one-stop shop for all your online needs. The IONOS website builder offers a range of customizable templates, drag-and-drop functionality, and integrated SEO tools.
Wix is a famous cloud-based website builder known for its simplicity, flexibility, and advanced capabilities. The drag-and-drop platform is designed for users of all skill levels, with a straightforward interface and tools that make website creation accessible to everyone. There are also advanced features, such as the Wix Studio, for advanced users. Founded in Israel, the company is publicly listed in the US and caters to users worldwide.
| Starting price | Renewal price | |
| Starter | $9/month | $12/month |
| Plus | $9.50/month | $18/month |
| Pro | $16.50/month | $23/month |
IONOS offers three website builder plans: Starter, Plus, and Pro.
| Starting price | Renewal price | |
| Light Plan | $17/mo | $17/mo |
| Core Plan | $29/mo | $29/mo |
| Business Plan | $36/mo | $36/mo |
| Business Elite Plan | $159/mo | $159/mo |
Wix offers one free plan and four paid plans.
Unsurprisingly, IONOS uses a drag-and-drop editor. This means you can arrange your website by simply dragging the elements to where you want them. We reviewed some of the IONOS templates and found them beautifully designed. They also include full-range functionality and mobile responsiveness.
Regarding user-friendliness and design assistance, IONOS errs on the side of simplicity. This means you can get a fully functional website by simply editing any of the templates. While this can move you quickly, it may seem slightly restrictive for advanced users.
IONOS shines when it comes to content and images. Thanks to IONOS AI generation tools, you can create all your content and images without leaving the platform. These include SEO articles, website logos, images, and more.
Wix uses a drag-and-drop editor. But you can tell the difference from the moment you sign up. For instance, Wix first asked if I was using the builder to build a personal site or create a site for a client. It then prompted me to use AI to build the website faster. While these prompts can get in the way of an experienced user, they are helpful to beginners and people who want a professional website with minimal effort.
Wix does not compromise user-friendliness for functionality. Many customization options make it easy for each website to be unique, even if it shares the underlying template with other websites.
Wix’s Artificial Design Intelligence (ADI) tool makes it easy to customize your website. Just answer the questions, and you will get a customizable template. From there, you add your content and images.
IONOS offers various templates that cut across all the major categories. You can scroll through the catalog and see how each template will appear on desktop, iPad, and mobile devices. These templates are professionally designed and have built-in functionality relevant to their category.
Most templates feature minimalist designs, so you have plenty of room to add extra elements as you deem fit. For most users, the catalog will contain at least one template that aligns with their needs.
When it comes to designing websites, Wix gives you two options. You can get an instant website template by using AI or browse through the templates catalog to find one that fits your needs. Before this step, you would specify the category that your website falls under so the templates you see are relevant to your project.
If you choose the template option, you can either browse the templates within your chosen category or expand to view all the categories. After you have chosen your template, you will be prompted to generate content across the site using AI. Making other changes is as simple as editing text and colors and adding and removing elements.
Aside from the website builder, IONOS offers several tools to help you optimize and monitor your website. SEO and marketing tools are at the top of the line. The availability of these tools depends on the tier of your plan. The basic (Starter) plan lacks these features.
The Plus plan offers analytics tools to help you track website traffic and other important metrics. It also includes an SEO text generator. The highest tier plan (Pro) includes all of IONOS’s built-in tools, including AI tools.
Regardless of your plan, IONOS makes it easy to integrate your website with social media platforms and other additional services such as CRM systems, email marketing tools, or payment gateways.
You can also add other features by purchasing add-ons, such as E-Mail-Marketing Plus with a built-in AI text generator and rankingCoach Advanced for enhancing SEO, managing reviews, automating social media, and optimizing listings.
Wix offers a range of tools to help you build and manage your website. Like IONOS, the level of your plan determines the features and tools you can access.
However, Wix’s AI provides some basic marketing integrations and web content, depending on how you use it. The websites are also optimized to work with marketing tools, social media plugins, and email marketing services. You can add all these functionalities while setting up your website.
The Light plan is limited in terms of features and tools. However, you can easily integrate social media buttons and access minimal marketing tools.
The Core and Business Plans offer marketing and analytics tools. However, the full range of features and tools is available on the Business Elite plan.
These include email marketing capabilities, SEO optimization, developer tools, and full-range integration with other platforms. All Wix plans offer access to AI tools, albeit at varying degrees.
IONOS has a page load speed of 7.1s
This speed falls In the lower range in terms of fast website loading speeds.
Wix has a page load speed of 5.4s
The 5.4s loading speed is impressive, considering the website size.
IONOS offers full customer support for all customers. These support channels include dedicated phone lines for multiple countries and live chat support. The provider also uses email to communicate with customers and provide updates. For DIY users, there is a comprehensive knowledge base that covers everything from hosting to setting up a website. The provider also offers video guides on YouTube. However, the live chat channel seems to be dedicated to paying customers.
Wix support channels include a vast knowledge base on their website and video guides on YouTube. The direct communication lines are email, live chat, and phone support. Wix offers phone support in multiple languages. There is email support for countries where phone support is not available (such as Russia). The live chat is always open, although you have to go through the AI chatbot first. Like IONOS, the live chat option is limited to customers.
IONOS allows eCommerce on all plans. The only drawback is that the eCommerce functionality will add to your fee. The eCommerce functionality is the same across all plans, meaning you get inventory management, payment options, and marketing.
Wix varies the eCommerce capabilities on each plan. This means the Light plan is the least suitable for eCommerce, while the Business Elite is the best option for people who want advanced eCommerce capabilities.
Our final recommendation for the IONOS vs Wix comparison is IONOS. Both providers do a good job of providing a fully functional and easy-to-use website builder. However, Wix restricts most of its best features to higher-payment customers. IONOS, on the other hand, makes it easy for most people to enjoy most of the features they offer.
Choose IONOS if:
Switch from IONOS to Wix if you want:
After all is said and done, IONOS is our winner because it offers a complete range of features and functionalities at affordable prices. Most people only need fast and easy website builders that do not put a hole in their budget. For this category, IONOS is the obvious winner. Advanced developers and businesses with larger budgets who need more features may consider using Wix.
No, Wix and IONOS are separate website-building platforms. You cannot directly use Wix with IONOS. However, you can connect your IONOS domain to a Wix website.
Yes, IONOS offers a website builder along with their hosting plans.
IONOS is a good option for those seeking affordable website hosting with a user-friendly builder.
No, IONOS allows you to purchase and manage domains, but you cannot sell them.
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